I’m a supply and demand, “free market,” capitalistic sort of guy.
I know, I know—for some people, words like “capitalism” drip of stratospheric CEO pay and “Wall Street greed” images.
I get that.
However, I don’t quite get this:
People sporting Lululemon running gear and Zappos high-tops as they rant at the corporate world on their iPhone 6 Plus while downing a Starbucks iced Americano with their Trek Linc or Subaru Outback in the parking lot. 🙂
Seriously, if you don’t want to live in, near, or around the corporate world, as my mentor used to say—go be a missionary in a mud hut!
Anyway, moving on …
Let’s skip the political debate over the role of government, income tax rates, entitlement programs, banks that are “too big to fail,” and federally funded healthcare. Let’s also not discuss the policies and personalities of political parties.
You see, by skipping the political conversation and moving away from the political party we identify with, we’re able to hold a PRINCIPLE-based conversation.
Principle: A fundamental, primary, or general law; a doctrine or tenet; or truth from which others are derived; guiding sense of the requirements and obligations of right conduct.
The way I see it, if you don’t buy into a principle that I believe in, I know where we stand. We have clarity—and communication.
So here is a principle that we at QBQ, Inc. embrace:
I must earn stuff, because I am not entitled to stuff.
Said another way, if I have not strived, toiled, sweated, or worked for it—I don’t deserve it.
Whatever “it” is.
Let’s concentrate on the speaking side of our business:
If we can’t win the right to speak at your event, we aren’t entitled to your business.
As speakers/workshop leaders in a competitive marketplace, we must provide our clients:
1. Useful, applicable, and life-changing content.
2. An uplifting audience experience.
3. Value that exceeds the dollars expended.
4. Outstanding customer service and exceptional responsiveness by email/phone.
5. Authentic presenters who “practice what they preach.”
6. Competitive fees and reasonable terms.
Putting my money where my principles are, if we can’t deliver numbers 1-6 above to a client, that client should … hire Mark Sanborn, author of The Fred Factor.
You read that right. I’m dead serious. Go hire Mr. Fred Factor himself. In fact, here’s his site: MarkSanborn.com
Mark delivers excellent content, a professional talk, and fine client service—so, yeah, book him. I certainly wouldn’t want anyone to hire us for these six wrong reasons:
1. Because QBQ, Inc. has been around a while (a tenure of 20 years!).
2. Because we should “spread the wealth” to generate income equality.
3. Because you feel sorry for us.
4. Because we’re super nice people.
5. Because John and Karen Miller have lots of kids and grandkids who all eat.
6. Because we try hard.
Don’t get me wrong, I love a “tip-in” sale, but being hired to speak for any of these reasons simply goes against my principles. And …
Staying solid on one’s principles is the essence of integrity.
Meanwhile, I didn’t tell Mark about this blog, but my hunch is he agrees with not only the market philosophy espoused above, but my suggestion to organizations everywhere …
If QBQ, Inc. can’t earn your business, book Mark Sanborn today!
Questions for Comment: